Skip to main content
William Wood Valiant Red Watch

Valiant Red Diver Watch

Our Valiant Red Diver Watch has a seconds track made from the checkered markings from the side of a British fire engine, a seconds hand inspired by a vintage fire bell chime, and straps made from upcycled red fire hose used by the London Fire Brigade.

Shop The Watch
William Wood Caseback

Triumph Oxygen Caseback

Our much loved Triumph Collection caseback is inspired by a fire alarm, with the words In Case Of Fire Break Glass sitting below our exhibition glass caseback. A special commemoration to our firefighting heroes.

Shop The Collection


Photographed is William Wood, the Grandfather of Jonny Garrett, Founder of William Wood Watches. William Wood served in the Newcastle & Gateshead Fire Brigade for 25 years where he was stationed at Pilgrim Street Fire Station serving on The Blue Watch. On 29th June 1966 he and 3 fellow firefighters saved 5 small children from a severe house fire and they were awarded a Certificate of Merit for their bravery and courage. Our watches are dedicated to him, and firefighters internationally who protect our communities everyday.

Explore The Collection

William Wood Watches


Explore William Wood's diverse range of exceptional watches, all available to purchase at Watches of Switzerland.


Our Triumph Collection is inspired by our firefighting heritage. Featuring dials from a fire engine dashboard, fire hose gauge hands, brass chronograph pusher buttons made from a 100 year old firefighter's helmet, and a caseback inspired by a fire alarm.

Go to Collection


Our iconic Valiant Collection is our 3 hand automatic diving range. With a clean aesthetic, sandwich dial and double domed sapphire crystal glass, it exudes class on the wrist. This is the perfect everyday watch or holiday companion.

Go to Collection


Our Fearless Collection is our rugged field watch ready for action and adventure. With a smaller compact case measuring 39mm and stealth matte black finishing. This watch is not only built for adventure but looks ready for action at the drop of hat.

Go to Collection


Our Bronze Collection from our heritage range offers our iconic clean Valiant design in a bronze case. We offer two watch colour options in Sapphire and Ruby that compliment our aged bronze case beautifully.

Go to Collection


Our Chivalrous Collection forms part of our dress range. Placed in the back of the watch is a limited edition commemorative coin made from a melted-down 100 year old British brass firefighter's helmet. Each coin is engraved with a limited edition number.

Go to Collection


Discover the latest and greatest from William Wood.

View All William Wood

Firefighting History in Every Watch | Worn & Wound

It was a real treat to see watches like the all new Triumph Bronze Jubilee chronograph in person at Windup, and to hear Jonny explain what makes this watch’s purple firehose strap special and rare.

About William Wood

William Wood Watches is an award winning British Independent Watchmaker producing unique watches made from upcycled firefighter materials in dedication to their Founder's late Grandfather, William Wood, a decorated British firefighter. Each watch has a melted-down 100 year old British brass firefighter's helmet inside the watch case and their luxury watch straps are made from upcycled fire hose used by fire services around the world.

The Fire Fighters Charity UK, London Fire Brigade, New York Fire Department Foundation and the Australian Bushfire Relief Fund to name a few.

William Wood Watches vision is to convert a closed British Fire Station into their concept store and refurbish a salvaged British Fire Engine into their rolling store which they take around the world promoting their watches and the great work of the fire service.

William Wood Box

Let our in-house experts guide you through your own personalised shopping experience from the comfort of your own home or office. Our hands-free co-browsing option allows you to sit back and chat with our experts as they do the browsing for you.

Start Live Consultation*
*Service subject to availability
Back To Top